Industries · Trades
Marketing agency for trades
More calls from the areas you actually cover.
We'll reply within the hour (working hours).
Marketing that makes the phone ring with the right jobs
Local, fast and measured by calls
Foundry is a marketing agency for trades, from builders, roofers and electricians to plumbers, landscapers and installers, getting you more calls from the areas you cover. We build fast websites, sort your Google Business Profile and reviews, run local SEO, and set up Google Ads kept to your postcodes so you don't pay for clicks from miles away. Websites start from £499 + VAT and go live in 5 days on average; Google Ads take about 3 hours to set up on average.
At a glance
- What
- Websites, local SEO, Google Business Profile, reviews, Google Ads with tight location targeting, call tracking, leaflets and van graphics.
- For
- Trades and local service businesses that want more of the right jobs and fewer time-wasters.
- Speed
- Averages: website 5 days kick-off to live, Google Ads set-up 3 hours.
- Price
- Websites from £499 + VAT. Everything else is a fixed price in writing after a short call.
- Includes
- Service and area pages, click-to-call, quote forms, Business Profile set-up, review requests, and call and form tracking.
- Where
- Based in Melton Mowbray, Leicestershire. Clients across Leicestershire, Nottingham, the East Midlands and the UK, in person or remotely.
- How to start
- Book a call. We'll reply within the hour (working hours).
Ready when you are.
We'll reply within the hour (working hours).
The problems trades tell us about
Good work gets referrals. It doesn't always get found.
Jobs from the wrong areas
Calls from miles outside your patch, or ads that run across the whole county.
Websites that don't get calls
Slow on a phone, no number at the top, no clear list of what you do.
Missing from the map
A Google Business Profile that's unclaimed, out of date or short of reviews.
Relying on directories
Paying for leads that are shared with three competitors.
No idea what works
Calls aren't tracked, so you can't tell which ads or pages bring jobs in.
The services that fit a trade business
Most trades start with the website and Business Profile, then add ads in the areas they want more work.
Google Ads for trades, kept to your patch
Pay for calls you can take
Google Ads can target a radius around your base, or a list of towns and postcodes. We set it to the area you actually cover, run ads only in the hours you can answer, and add a call button so people ring you straight from the ad.
Every call and form is tracked, so the monthly report shows which searches brought jobs in.
Our averages. Not our best days.
Our averages
5days
Website, kick-off to live
3hours
Google Ads setupthis service
4hours
Meta Ads setup
7days
To a first PR feature
20mins
Average reply time
Why trades pick Foundry as their marketing agency for trades
Measured in calls and jobs.
Not impressions. Every call and form tracked to where it came from.
Quick to get going.
Websites in 5 days and Google Ads in 3 hours, on average.
WhatsApp, not tickets.
Send a photo of a job and we'll put it on the site.
Local to the East Midlands.
Based in Melton Mowbray, working with trades across Leicestershire, Nottingham and the UK.
Marketing for trades FAQs
For most trades: a fast website with a call button, a well-kept Google Business Profile with reviews, and Google Ads kept to the areas you cover. Add SEO for the jobs you want more of.
Websites start from £499 + VAT and go live in 5 days on average. You get a fixed price after a short call.
Yes. We target a radius or a list of towns and postcodes, and check where clicks come from every month.
Ask every happy customer, at the end of the job, with a direct link. We set up the link and a simple way to send it by text or email.
Not always. SEO is worth it when you want more of a particular job, or work in a new area. We'll tell you honestly on the call.
It doesn't have to. Service-area businesses can hide their address on Google Business Profile and list the areas they cover instead.
Related services
Ready when you are. Probably before.
Tell us what you need. We'll reply within the hour (working hours), and most websites go live about 5 days after kick-off.
We'll reply within the hour (working hours).
Or email hello@foundryagency.co.uk