We Grow · Leicester
Google Ads agency in Leicester
A busy city. Be the ad worth clicking.
Foundry is a Google Ads agency for Leicester businesses, based at PERA Business Park in Melton Mowbray, about 15 miles from Leicester. In a city, more businesses bid on the same searches, so we build accounts that win on relevance rather than budget: tight keywords, strong negatives and landing pages that match.
Set-up takes about 3 hours on average.
We'll reply within the hour (working hours).
At a glance
- What
- Audits, rebuilds, set-up and management. Search, Shopping, Performance Max and YouTube.
- For
- Leicester businesses competing with many others for the same searches.
- Speed
- Set-up in about 3 hours on average.
- Price
- Fixed management fee after a short call. Ad spend is paid directly to Google.
- Includes
- Keyword and match type plan, negatives, postcode targeting, conversion tracking, updates twice a month, a report on the 1st.
- Where
- Based in Melton Mowbray, about 15 miles from Leicester. In person or online.
- How to start
- Book a call. We'll reply within the hour (working hours).
Ready when you are.
We'll reply within the hour (working hours).
Competing on Google Ads in Leicester
When lots of advertisers want the same click, the account that is most relevant usually pays less for it.
Google ranks ads on more than the bid. Quality Score looks at how likely people are to click, how well the ad matches the search, and how good the landing page is. Get those right and you can hold your own against bigger budgets.
- Exact and phrase match for the searches that buy, broad match only where tracking can steer it
- Negatives for jobs, training, free and DIY searches
- One landing page per service, not one page for everything
- Postcode targeting for the parts of the city you cover
What our Leicester Google Ads management includes
A search terms review, twice a month
We read what people actually typed, add negatives and move budget to the searches that turn into customers.
Postcode targeting
Ads aimed at the LE postcodes you serve, with places you don't cover excluded.
Matching landing pages
Pages that answer the search, load fast and make it easy to call.
Tracking that counts customers
Calls, forms and sales sent back to Google.
A report on the 1st
Leading with enquiries and sales, not clicks.
Our averages. Not our best days.
Our averages
3hours
Google Ads setupthis service
20mins
Average reply time
What a rebuild can do
From the client's own ads data. Backpedal is a UK business, not a Leicester one.
7x
higher conversion rate first full month after our rebuild
3x
more sales the month after
Why Leicester businesses choose Foundry for Google Ads
Relevance before budget.
We cut waste first, so more of your spend goes on searches that buy.
Fast set-up.
About 3 hours on average from access to campaigns ready.
One senior person on your account.
No account manager passing messages. WhatsApp or Slack, not tickets.
Close enough to meet.
We're about 15 miles from Leicester, so a face-to-face review is easy.
Where we are
We're in Melton Mowbray, about 15 miles from Leicester. Meet us at our office, at yours, or on a call.
PERA Business Park, Nottingham Rd, Melton Mowbray, Leicestershire LE13 0PB
01664 901025 · hello@foundryagency.co.uk
Google Ads agency Leicester FAQs
Clicks are priced in an auction, so the more businesses bidding on a search, the more each click tends to cost. Better relevance and landing pages help you pay less for the same position.
Yes. We can target by postcode or radius and exclude areas you don't serve.
Yes. We start with an audit, keep what works and rebuild what doesn't. One rebuild lifted a UK client's conversion rate 7x in the first full month.
About 3 hours on average from getting access to campaigns ready. Most accounts are live the same day or the next.
We track calls, forms and sales, update the account twice a month and send a report on the 1st that leads with enquiries.
No. Our office is in Melton Mowbray, about 15 miles from Leicester. We're happy to meet at yours or ours.
Want to win more Leicester searches? Get moving.
Send us your account or your goal and we'll reply within the hour (working hours).
We'll reply within the hour (working hours).
Or email hello@foundryagency.co.uk